Stuart Hotchkiss of Hotchkiss Construction Services approached us to create a web site offering woodworking services and a full line of building and building restoration services in the northern New Hampshire area.
We just launched the web site this week. We strived to create a web site design that fits Hotchkiss Construction Services’ existing marketing materials for branding purposes.
We are now in the process of working with Stuart on formulating a search engine promotion strategy. We suggested a strategy involving both pay-per-click advertising and search engine optimization. Marketing for the site will use a more local focus. For example, we may target terms such as “new building construction”, “high lift” or “building restoration”, but for our pay-per-click campaigns we would limit ads to only the New Hampshire area, which is the area they intend to serve, and for search engine optimization we would target terms such as “building restoration new hampshire” or “building restoration nh” instead of just “building restoration”.
Check out the web site at HotchkissConstructionServices.com and let me know what you think so far. Feel free to make any suggestions for improvement. Stuart and I would really appreciate it!