PortableChangingRoom.com is now approaching 2000 hits since we started it in June and sales have been continuing to be steady since. We are quite happy with the progress this new site has made so far. Ebay buy it now auctions have been very successful in the last month. We have completed several auctions so far with each auction doing better than the last.
We compiled a good-sized list of keywords related to the Pop Up Room and then tried different combinations of keywords to find our domain that we would use for the new website. We found that PortableChangingRoom.com was available and Portable Changing Room happens to be one of the top terms related to the Pop Up Room.
Over the last couple years I have realized that it is far easier to rank better on search engines with more focused niched-based website than a website with many different products, services or types of information on it. For example, it was far easier to get ChamplainCoffee.com to rank well for low acid coffee than it was to get JLRyan.com to rank well for the Pop Up Room.