We’re back at Advantage Creations headquarters from the Burlington Business Association (BBA) 2014 Waterfront “FAM” Tour, Sponsored by Spirit of Ethan Allen. The annual theme of meeting is to, “hear what [Burlington] Waterfront businesses have in store for Burlington this summer!” Many companies and locations on the Burlington waterfront are already open for summer business! Many […]
How to Win an Audience and Influence People This presentation was made at Burlington’s Social Media day by Nicole Ravlin, Partner and Publicist at People Making Good PR and co-founder Burlington Social Media Breakfasts (#btvsmb). Three Vs of marketing? All boils down to revenue: Think how all marketing will drive revenue Communication strategy: What is the ultimate goal? Create differentiated […]
Managing your Digital Identity This presentation was made at Burlington’s Social Media day by Dr Elaine Young, Digital and Social Media Marketing Professor at The Stiller School of Business at Champlain College Every piece of content on social media is used to market Why manage? 79% recruiters screen social media – Pinterest infographic 86% reject due to […]
Down & Dirty Social Media Plan for your Business This presentation was made at Burlington’s Social Media day by Barbara Dozetos, Owner, Above the Fold Marketing, on June 27th, 2013 How do you know if you’re succeeding at social media? – It’s the same as marketing CMO.com tool Where you should be spending your efforts online? Customer communication […]
Social Media 201 This presentation was made at Burlington’s Social Media day by Gahlord Dewald, Thoughtfaucet Online Strategist & President, on June 27th, 2013 It’s good to have playtime on social media. If we want to learn, it’s our obligation to play – i.e. 6-8 months Weird tip to improve your Twitter: Thought leadership important, but will focus […]
Social Media 101: Tweet? Post? Help! This presentation was made at Burlington’s Social Media day by Alexandra Tursi, (Fletcher Allen Health Care Social Media/Web Strategist, Marketing & Communications) on June 27th, 2013, and is also available online: http://prezi.com/vmzs2jnai_wd/social-media-101/ Twitter handout “The future belongs to those who connect.” Seminar to cover Social Media as personal branding, or for business. Social media […]
Since 2010 the local Burlington Vermont area techies have gathered together in Burlington, with a focus on #BTVSMD – Burlington Social Media Day hashtag. The event kicked off Thursday night at the newly opened Hotel Vermont, for a Tweetup to announce winners of Social Media Royalty. Almost 950 people cast their votes for persons, and […]
We’re back at Advantage Creations headquarters from the Burlington Business Association (BBA) 2013 Waterfront “FAM” Tour. Sponsored by Northern Lights & Burlington Bay. The theme of meeting was to, “hear what [Burlington] Waterfront businesses have in store for Burlington this summer!” Many companies/ locations on the waterfront are already open for summer business or are […]
Just got back from the Burlington Business Association (BBA) 2011 Waterfront “FAM” Tour. The general theme was that the Burlington Waterfront is open for business! Many companies/ locations on the waterfront are either open for business currently or plan to be in operation within the next 1-2 weeks. For example, the cruises, ECHO, the boathouse, Splash are now open, but the Schooner and Maritime Museum are expected to be operational within 1-2 weeks.
We attended the Burlington Business Association’s marketing summit which was held at the Lake & College Street Performing Arts Center. We were presented a powerpoint presentation of how various organizations market Burlington in their marketing materials.